Strategic Planning
Goals:
How to connect strategic analysis to strategy execution using hypothesis testing to unearth key assumptions and assess their validity
Four different approaches to strategy formulation and how governance ties into effective strategy formulation
Use the 4A Model for effective strategy execution to ensure appropriate human and organizational resources are in place
Tips from industry experts for successful strategy development and execution
Course Content:
WEEK 1: Strategy Analysis
This week, you’ll connect strategic analysis to strategy execution. You’ll walk through a series of questions to frame your analysis and ground your approach using the strategist’s toolkit–and you’ll learn a new tool, Hypothesis Testing, to unearth key assumptions related to choosing a strategy and assessing the validity of those assumptions. You’ll also review data sources and how to “make the data speak” to guide your strategy decisions.
WEEK 2: Strategy Formulation
This week you’ll learn about how strategy gets set and implemented in organizations. You’ll discuss factors key to effective strategy formulation–and common challenges and pitfalls of strategy execution. You’ll explore four different approaches to strategy formulation and how governance ties into effective strategy formulation.
Bibliography:
Simerson, B. K. (2011). Strategic Planning: A Practical Guide to Strategy Formulation and Execution . Praeger.